A revealing question: is Permira also punting on Bwin?

Apologies for a headline that posits a question. The problem is Betaville's best sources are certain Permira is the private equity firm that is taking a look at Bwin.party Digital Entertainment. However, people familiar with the private equity firm have tried to pour cold water on the tale, denying the buy-out shop has any interest in the online gaming company. Talk about awkward. ..